“Please don’t dial our telephone
We’d rather not reply
Our message telling all who ring
We don’t answer on the fly”
Should you call us anyway
There are some options to select
Unless you spend new money
We’re unlikely to connect
Hearing lots of moans and groans
Because instructions don’t read true
Not our fault if you lack aptitude
Or the wherewithal to do
As time goes by and sales drop-off
When the bottom line’s in doubt
We may fall back on empathy
Should there be a business drought
With year-on-year their profits rising
After-sales not prime concerns
Things we bought leave us distraught
Until we drive down their returns
With every sale now looking tenuous
Thieves and scammers rule on-line
T’s & Cs may well revert to please
To reassure what’s yours and mine
Business confidence is at an all time low. Customers have felt their trust levels plummeting. Emerging from the world business meltdown will require a return to real customer service.
Response to enquiries positive or negative will require a people-to-people interface.
The old adage "People buy people fist and products second" must become a forerunner
in the battle to encourage and regain sales.